BBC Breathe

BBC Breathe

BBC Breathe

Background

Background

Background

BBC Breathe was a project in university where I worked with the BBC to create a product to boost the user's (18-24 y/o's) mental health, offering meditation practices, tools and exercises to get them through challenging periods of their life. This product also acts as an education tool for those who aren't well versed in mental health practice, where they can learn to better care for people they know.


This project consisted of following the double diamond to refine initial (secondary) research into a product which reflects the needs of the end user/target demographic.

Target Demographic Research

Target Demographic Research

Empathy map & Personas

Empathy map & Personas

POV + HMW? Statements

POV + HMW? Statements

Information Architecture

Information Architecture

Crazy 8s

Lo-fi Prototype/User testing

Lo-fi Prototype/User testing

Style Guide

Style Guide

Final Screens

Final Screens

HOME.

MEADOWS.

BREAKTHECHAIN.

CALEDONIAN CREATES.

PERSONAL PROJECTS.

ABOUT ME.

CONTACT.

Closing statement

Closing statement

Through completing this project, I learned the importance of working with a design system that has already been established, as the BBC have a wide array of products which all follow the same design standards. This project also established the importance of understanding the user demographic, catering to their needs and designing the product with them in mind.

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LUKECALLEN.DESIGN

@GMAIL.COM

LUKECALLEN.DESIGN

@GMAIL.COM

LUKECALLEN.DESIGN

@GMAIL.COM

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last updated = ‘25, 04, 2024’;

Glasgow, Scotland